Partners - Bowers & Wilkins
Maserati and Bowers & Wilkins: A shared passion for excellence
In the world of automotive design, the Maserati brand has long been synonymous with luxury craftsmanship and the pursuit of perfection. The passion for cutting-edge technology ensures an exceptional driving experience, and earns Maserati a place in the pantheon of leading innovators. Elite audio specialists Bowers & Wilkins also fit this description: since 1966 their pioneering designs have continually set new benchmarks for sound quality. Maserati has partnered with Bowers & Wilkins since 2012.
The Maserati engine that was music to their ears…
It comes as no surprise that Bowers & Wilkins’ first thought, when collaborating on the latest Quattroporte and Ghibli models was of the legendary roar of a Maserati engine. Their passion for this memorable sound resulted in the Seven Notes project: a fitting tribute to the seven distinct tones produced during the engine’s firing cycle. Acclaimed music producer Howie B was brought on board to create an evocative musical soundscape, which was then showcased at eight worldwide performances.
B&W Maserati edition products
An 805 speaker inspired by the Maserati interior
At the heart of the collection is the 805 Maserati Edition speaker, part of the iconic Bowers & Wilkins 800s range. The culmination of fifty years of research and innovation, the speaker uses an advanced diamond tweeter to achieve peerless acoustics. This limited edition has been reimagined to reflect the classic design motifs of a Maserati interior, from its elegantly curved form to its birds eye real wood veneer finish.
Cutting-edge meets timeless chic: P5 Maserati Edition headphones
Innovations continue apace in 2014, and this year Bowers & Wilkins unveiled their ground-breaking P5 Maserati Edition headphones. With their elegant finish in Maserati blue and luxurious sheepskin leather, these headphones undoubtedly make an eye-catching statement. It also goes without saying that their sound quality is second to none, thanks to ultra-linear neodymium magnets, optimised Mylar diaphragms and comfortable noise-cancelling ear pads.
BOWERS & WILKINS P5 MASERATI EDITION ANNOUNCED
Maserati and Bowers & Wilkins are both renowned for their dedication to technological innovation in the pursuit of ultimate performance, luxurious attention to detail and use of premium materials, and for the performance and quality of their range. It is therefore fitting that once again the two companies are collaborating to make great products.